| Breakfast | |
|---|---|
Breakfast Logo |
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| Genre | Breakfast News Program |
| Presented by | Andrew Rochford (2012–present) Paul Henry (2012–present) TBA (2012–present) |
| Country of origin | Australia |
| Language(s) | English |
| No. of seasons | 1 |
| Production | |
| Executive producer(s) | Majella Wiemers |
| Location(s) | Sydney, New South Wales |
| Running time | 180 minutes (3 hours) |
| Broadcast | |
| Original channel | Network Ten |
| Picture format | 576i (SDTV) 1080i (HDTV) |
| Audio format | Dolby Digital 5.1 |
| Original airing | February 27, 2012 |
| Chronology | |
| Preceded by | Good Morning Australia (1981–1992) |
Breakfast is an upcoming Australian breakfast television program, due to launch on 27 February 2012 on Network Ten. Breakfast will have a very simillar format to rival Breakfast shows Sunrise on the Seven Network and Today on the Nine Network. It will air between 6am to 9am weekdays, and is to be presented by Andrew Rochford, controversial New Zealand broadcaster Paul Henry[1] and Unnamed Female co-host. Breakfast will differ from Today and Sunrise in that it will have three key anchors instead of two anchors. The program will replace Ten's current early morning news bulletin and Children's Programming, Ten Early News, Toasted TV, Totally Wild, Scope and Wurrawhy. This is not Ten's first foray into the Breakfast market with Ten airing Australia's first breakfast program Good Morning Australia between 1981 and 1992.
Contents |
It was announced on 17 August 2011 that Network Ten would launch a new breakfast program to take on Today and Sunrise, which rake in $100 million in advertising revenue a year, compared to Ten's current $3 million. The program would be modelled around Ten's highly successful current affairs/comedy program The Project.
It was initially speculated that Breakfast would launch in January 2012, however that date was later pushed back to March 2012 and now resides as 27 February 2012, two weeks after the ratings season begins. From this date, Ten Early News will move to the earlier timeslot of 5am.
| Presenter | Role | Tenure |
|---|---|---|
| Andrew Rochford | Co-Host | 2012– |
| Paul Henry | Co-Host | 2012– |
| TBA | Co-Host | 2012– |
| TBA | News | 2012– |
| TBA | Sport | 2012– |
| TBA | Weather | 2012– |
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